Senior CRM Analyst

Role Overview

As a Senior CRM Analyst at Neon, you will develop and lead the acquisition/retention strategy for Investment products in CRM, manage client engagement, and collaborate with multifunctional teams to generate CRM insights.

What You Will Do

You will execute, measure, and analyze in-depth tests, rules, and campaigns to retrofeed CRM strategies, and develop action plans focused on client engagement and the rollout of acquisition/retention strategies.

Why It Might Be a Fit

This role requires a solid and consolidated experience in CRM positions, proficiency in using Salesforce Marketing Cloud, and knowledge in SQL and data manipulation tools.

Requirements

• Bachelor’s degree
• Solid and consolidated experience in CRM positions
• Practical and proven experience in designing client retention and engagement strategies
• Proficiency in using Salesforce Marketing Cloud
• Proficiency in methodologies applied to the Growth/CRM context
• Knowledge in SQL and data manipulation tools
• Strong project management skills
• Sharp analytical vision and business orientation

Benefits

• Medical and dental assistance
• Meal voucher/food allowance
• Life insurance
• Credit for Home Office Kit
• Gympass: network of gyms and online classes
• Childcare or nanny allowance
• Extended parental leave
• Open English: packages of classes with exclusive discounts
• Discount on MBAs and specializations at USP ESALQ
• Betterfly: well-being platform
• Alô cafuné: Psychological support program
• Epharma: Discounts of up to 50% on medications
• Allya: Network of partnerships for discounts
• Use of coworkings