Product-Led Growth Marketing Manager

Hybrid Full TimeBucharest, RomanianShift

Role Overview

As Product-Led Growth Marketing Manager, you will own the growth stream end to end for nShift’s self-serve product purchase route into delivery management. This is a senior individual contributor role for someone with experience who can set the strategy and execute it.

What You Will Do

Own the growth plan for self-serve, build and maintain the funnel model, report on performance, grow qualified traffic and trial signups, set targets for paid media, develop partnerships, and own the self-serve website footprint.

Why It Might Be a Fit

You will be comfortable owning a commercial problem, making decisions from evidence, and working across functions. You will have experience in growth, performance, or digital marketing in B2B software, including at least two years working with a self-serve or product-led funnel.

Requirements

  • Five or more years of experience in growth, performance or digital marketing in B2B software
  • Experience marketing to merchants using platforms such as Shopify, WooCommerce or Magento
  • Experience owning a growth target and budget
  • Strong understanding of funnel economics
  • Hands-on knowledge of GA4, Google Ads and at least one other major paid platform
  • Experience improving websites and landing pages through testing, conversion analysis, and customer evidence
  • A practical understanding of SEO
  • Experience with lifecycle marketing and automation
  • Experience working directly with product teams
  • Strong written and spoken English

To apply for this job please visit careers.nshift.com.

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