Marketing Manager – Marketing Initiatives & Events (Assistant Vice President/Vice President)

Role Overview

The role involves developing and implementing targeted marketing strategies, planning and delivering marketing initiatives, and leading the end-to-end delivery of client events.

What You Will Do

Responsibilities include creating a consistent and engaging client experience, strengthening brand awareness, and managing and optimising the marketing budget.

Why It Might Be a Fit

The ideal candidate will have a passion for marketing, drive, and the will to succeed, with experience in marketing, communications, or a related field, and a minimum of 10 years of relevant experience in banking or finance.

Requirements

• Bachelor’s degree in marketing, communications or related field
• Minimum 10 years of relevant experience in banking or finance industry, preferable private banking/wealth management
• Demonstrate experience or potential in marketing plus willingness to learn
• Demonstrate versatility and resiliency to react to changes, navigate ambiguous circumstances and accommodate to changing priorities as they arise
• Independent and demonstrate ability to juggle multiple projects simultaneously
• Proven skills in identifying target segments and in creatively devising communication messages/ translation copy that engage, educate and motivate
• Good taste, a sense of aesthetics and a love for great copy and witty communication
• Solid knowledge of the various marketing disciplines of branding, event management and digital marketing
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• MUST be team player with CAN DO attitude