Product Marketing Specialist

Role Overview

The Product Marketing Specialist will translate Open Lending’s risk decisioning, pricing, data science, and portfolio analytics capabilities into clear, differentiated business value for credit unions and other financial institutions.

What You Will Do

Develop product positioning, messaging, and differentiated value propositions for Open Lending solutions, and support commercialization strategies, launch readiness, and adoption planning for Apex One, Lenders Protection, and future offerings.

Why It Might Be a Fit

The ideal candidate will have 3-5 years of experience in product marketing, go-to-market strategy, market intelligence, sales enablement, or a related role, and a strong background in SalesForce and LinkedIn.

Requirements

• Bachelor’s degree in marketing, business, communications, finance, or a related field, or equivalent relevant experience
• 3-5 years of experience in product marketing, go-to-market strategy, market intelligence, sales enablement, or a related role
• Experience in financial services, fintech, lending technology, credit analytics, or a related industry
• Software requirements; experience with Microsoft Word, Excel, and PowerPoint
• Strong background in SalesForce
• Experience managing LinkedIn
• Credit union industry experience and an understanding of member-owned financial institutions are strongly preferred
• Experience marketing or selling risk decisioning, pricing engines, credit analytics, lending technology, or other analytically complex solutions is preferred
• Strong writing, presentation, and storytelling skills, with the ability to translate technical concepts into customer-focused business value
• Demonstrated ability to synthesize customer, market, product, and competitive information into clear recommendations and actionable plans
• Ability to collaborate across product, data science, sales, account management, executive leadership, and shared marketing teams
• Strong project management skills and the ability to manage multiple priorities in a fast-paced environment

Benefits

• Annual base salary of $90,000 – $100,000
• Bonus