Measurement & Ad Operations Lead

As the Measurement & Ad Operations Lead, you are responsible for the technical execution and quality control of measurement across all digital marketing channels. You will ensure that tracking, tagging, integrations, and offline conversion pipelines are implemented accurately and aligned with each client’s Measurement Framework.

Requirements

• 3+ years of experience in digital marketing tracking or ad operations
• Advanced experience with Google Tag Manager (client-side required; server-side preferred)
• Strong understanding of Google Ads conversion tracking and offline conversion imports
• Familiarity with Meta CAPI and event prioritization
• Experience working with CRM integrations and form tracking
• Understanding of HIPAA-compliant marketing environments preferred
• Strong QA mindset and attention to detail
• Ability to troubleshoot tracking issues independently
• Comfortable working cross-functionally with Media, Engineering, and Analytics teams
• Proficient in Google Workspace

Benefits

• Paid Time Off
• 401k Matching