Product Marketing Manager

On Site Full TimeUnited StatesPrometric

We are seeking a dynamic and strategic Product Marketing Manager to support our go-to-market efforts and drive customer-facing marketing initiatives.

Requirements

  • Craft clear, compelling product positioning and messaging focused on customer value, differentiation, and business impact.
  • Demonstrate deep understanding of target audiences, use cases, and client pain points.
  • Conduct market, customer, and competitor research to inform positioning, messaging, and GTM strategy.
  • Create and maintain core product marketing assets including sales decks, one-pagers, brochures, web content, videos, and digital storytelling assets.
  • Leverage AI tools and marketing technologies to accelerate content development, improve messaging consistency, and enhance creative output quality.
  • Develop customer stories, case studies, testimonial content, and product demos to highlight solution impact.
  • Collaborate with campaign and demand generation teams on integrated go-to-market (GTM) plans.
  • Support product launches and releases with coordinated messaging, enablement materials, and multi-channel activation.
  • Share product news and enhancements through email and website updates.
  • Ensure consistent messaging across all customer touchpoints, from sales tools to marketing campaigns and digital channels.
  • Partner closely with Sales Enablement to ensure messaging, tools, and content are aligned to seller needs and optimized based on field feedback.
  • Support strategic sales opportunities and proposals for high-value clients with tailored messaging and asset development.
  • Limited travel to meetings and events.

Benefits

  • Generous Paid Time Off
  • 401k Matching
  • Retirement Plan
  • Relocation Assistance

To apply for this job please visit jobs.dayforcehcm.com.


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