Role Overview
Own on-site conversion end to end for a $1Billion+ e-commerce brand. Find where the revenue is leaking, and decide what changes. The role exists to convert behavioural and quantitative data into revenue the business can bank, building the hypothesis pipeline, testing standards, and prioritisation system that let conversion improve without executive attention on every decision.
What You Will Do
Grow conversion on a site that already converts, make the commercial levers earn their place, and establish which of them move a high-consideration buyer, and at what intensity.
Why It Might Be a Fit
This is not a role where you run someone else’s backlog, wait on a roadmap you didn’t write, and report results after the decision was made. The scope is scarce: very few Senior CRO Managers own the experimentation roadmap, UX and merchandising direction, pricing and promotional psychology, and the commercial outcome at once, with a direct line to the VP Digital Experience & Conversion and no layers in between.
Requirements
- 5+ years of hands-on CRO and e-commerce analytics in high-traffic environments, with measurable revenue impact from experimentation.
- Advanced GA4 analytics (funnels, custom explorations) plus behavioral tools (Hotjar, FullStory, Clarity), turning user data into hypotheses.
- End-to-end A/B and multivariate testing on Optimizely, VWO, or Convert, with statistical rigor: sample sizing, significance, common pitfalls.
- Strong visual and UI judgment: spot weaknesses in hierarchy, imagery, layout, and interaction, and give designers clear, actionable direction.
- Deep mobile-first CRO: viewport priority, information hierarchy, progressive disclosure, sticky interactions, page density, conversion-path friction.
- Premium DTC design and merchandising sense, balancing brand perception, visual quality, consumer clarity, and conversion performance.
- Commercial acumen across pricing psychology, comparisons, bundles, upsells, trust signals, risk reversal, and conversion copywriting.
- Self-service analysis in BI tools such as Looker or Tableau to investigate performance, analyze segments, and build hypotheses.
- Advanced AI use across CRO research, behavioral analysis, hypothesis development, visual concepts, and competitive analysis — embedded in your process, not occasional assistance.
- Strong ownership and communication to run concurrent initiatives and present data-backed insights to senior leadership.
Benefits
- Up to AED 37,000/month (tax-free) + monthly performance bonus of up to 25% of base
- Annual salary review every January
- Tax-free income
- Annual return flight allowance to your home country
- Parking allowance (up to AED 7,800 annually)
- Premium worldwide health coverage (AED 1 Million limit)
- Life insurance & Personal Accident Insurance (24x monthly salary)
- 22 working days annual leave + UAE public holidays
- UAE work visa sponsorship
- International flights & airport transfers
- 14-day 4-star hotel accommodation
- Premium office environment in Dubai Internet City
- Up to $5,000 annual learning budget for courses and certifications
- International team collaboration, 16+ nationalities in one office
- Eligibility for selection to the Leaders Club, an elite recognition program featuring premium wellness memberships, exclusive networking with senior leadership, and annual leadership retreats
- Eligibility for nomination as ‘We Are’ Champion of the Month, monthly recognition with gift vouchers and company-wide celebration for exceptional contributions
- End of Service Gratuity per UAE law
- Puffy product discount up to 50%
To apply for this job please visit linkedin.com.
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