Role Overview
The Marketing Specialist (Consumer & OTC business) will lead brand and category growth through consumer-centric strategies, strong commercial execution, and impactful Go-to-Market plans.
What You Will Do
Lead end-to-end brand and product lifecycle management, drive consumer acquisition, retention, and loyalty, and deliver sustainable business results across retail, pharmacy, and digital channels.
Why It Might Be a Fit
You have solid experience in FMCG, consumer healthcare, OTC industry, or retail-driven marketing, with a strong track record in brand or category management.
Requirements
- solid experience in FMCG, consumer healthcare, OTC industry, or retail-driven marketing
- strong expertise in consumer acquisition, retention, loyalty building, and integrated marketing campaigns
- hands-on experience with category management, trade marketing, and omnichannel execution
- strong communication, presentation, planning, and stakeholder management skills
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- Life insurance
- Retirement plan
- Paid time off
- Sick leave
- Holidays
- Flexible working hours
- Travel opportunities
To apply for this job please visit roche.wd3.myworkdayjobs.com.

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