VP of Brand Marketing

Role Overview

The VP of Brand Marketing is a key leader in scaling brand marketing processes, mentoring team members, and maintaining direct client relationships to ensure growth alignment and platform expertise. The role involves building and delivering brand strategy as a new client service, identifying who clients are marketing to, why that audience should choose them, and what they are actually selling.

What You Will Do

The VP of Brand Marketing will provide direct management and mentorship to team members, hold accountability for SEO, paid, and GEO work, assist in hiring and onboarding, and foster a collaborative culture within the brand marketing team.

Why It Might Be a Fit

The ideal candidate will have proven experience managing brand marketing teams and operations in a digital agency environment, demonstrated experience developing brand strategy, and strong strategic thinking with a proven ability to develop and execute comprehensive brand, social media, and lifecycle/email marketing strategies.

Requirements

• Proven experience managing brand marketing teams and operations in a digital agency environment
• Demonstrated experience developing brand strategy, including audience definition, positioning, and messaging for clients without an established brand
• Strong strategic thinking, with a proven ability to develop and execute comprehensive brand, social media, and lifecycle/email marketing strategies
• Experience with content marketing operations, including template development and SOP creation for scalable content production
• Direct client management experience with strong communication and relationship-building skills
• Hands-on expertise with social media platforms, email marketing tools, and content management systems
• Excellent organizational and project management skills with the ability to balance strategic oversight and operational execution
• Collaborative leadership style with experience mentoring and developing marketing professionals
• Strong eye for brand consistency and content quality across multiple channels and platforms

Benefits

• Fully Remote
• Salary commensurate with experience
• Potential for bonus incentive
• Commission on upsells/cross-sells
• Unlimited PTO with flexible scheduling
• 401K with company match
• Health, Dental, and Vision insurance
• Long-term disability and life insurance
• Company computer and technology resources
• Monetary awards & recognition programs
• Annual company retreat