Product Marketing Manager, Live Events

Role Overview

Scopely is looking for a Product Marketing Manager, Live Events, to join our Pokémon GO! Team in Mexico City on a hybrid basis, working 3 days a week from the hub. At Scopely, we care deeply about what we do and want to inspire play, every day – whether in our work environments alongside our talented colleagues, or through our deep connections with our communities of players.

What You Will Do

In this role, you’ll lead product marketing for our global portfolio of real-world Pokémon GO experiences, from major tentpole events to scaled live event programs. You will combine strategic thinking, creative marketing, cross-functional leadership, and an AI-forward mindset to shape the positioning, branding, and market launch of Pokémon GO live events.

Why It Might Be a Fit

We are looking for a candidate with 5+ years of experience in product marketing, consumer marketing, integrated marketing, live events marketing, entertainment marketing, or related disciplines, with experience developing and executing go-to-market strategies for consumer products, experiences, or live-service businesses.

Requirements

• 5+ years of experience in product marketing, consumer marketing, integrated marketing, live events marketing, entertainment marketing, or related disciplines
• Experience developing and executing go-to-market strategies for consumer products, experiences, or live-service businesses
• Strong project management and organizational skills, with the ability to influence without direct authority, navigate trade-offs, and manage overlapping timelines
• Advanced fluency with AI-powered tools and a demonstrated ability to apply them meaningfully to marketing strategy and execution
• Excellent written, verbal, and presentation skills, with the ability to create clarity, drive alignment, and communicate recommendations to senior stakeholders and external partners in a global business

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Paid time off
• Retirement plan
• Learning budget
• Parental leave
• Wellness program
• Visa sponsorship
• Relocation assistance