Role Overview
The Marketing Operations Program Manager will own end-to-end marketing operations for in-person and online events, collaborating with various teams to identify audiences, track and drive attendance, and produce high-performing campaigns.
What You Will Do
Responsibilities include managing audience strategy, campaign execution, lead scoring, classification, routing, and reporting on campaign performance.
Why It Might Be a Fit
The ideal candidate will have 5+ years of experience in marketing operations, demand generation operations, or a related field, with a strong track record of developing scalable programs and driving successful campaign outcomes.
Requirements
- 5+ years of experience in marketing operations, demand generation operations, event operations, or a related field
- 3+ years of proven expertise in Marketo
- Proven track record of optimizing campaign and execution workflows within event and webinar platforms
- Experience with audience segmentation, campaign workflows, lead management, and sales follow-up processes
- Strong program-management skills
- Strong analytical and problem-solving skills
- Understanding of data quality, consent, privacy, and contact-governance practices
- Clear written and verbal communication skills and experience working across Marketing, Sales, and Technology teams
- Attention to detail and the ability to operate effectively in a fast-paced environment with changing priorities
- Experience integrating AI into scalable marketing operations workflow designs and streamline processes
To apply for this job please visit stripe.com.
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