Role Overview
As a Marketing Lead, you’ll work as a critical part of the Brand Management, Comms Planning & Execution sub-team, supporting the development for Mobility & Convenience (M&C). You will support the Marketing Manager to develop comms plans, frameworks, and messaging utilising business and customer insights to shape the narrative and drive global first content approaches.
What You Will Do
Develop team budgets, synthesizing customer, media, and market insights to define opportunities to better connect with customers across multiple markets. Ideate, write, and develop communications frameworks to launch new products, and review competitor advertising sharing findings on spends, creative, and messaging with all markets.
Why It Might Be a Fit
Experience in marketing communications strategy, end-to-end campaign management, and projects. Consistent record to use data and analytics to drive marketing optimisation and decisioning. Expertise in acquisition & retention marketing, analytical mentality, and project management skills.
Requirements
- Experience in marketing communications strategy, end-to-end campaign management, and projects
- Consistent record to use data and analytics to drive marketing optimisation and decisioning
- Expertise in acquisition & retention marketing
- Analytical mentality with experience in performance tracking and optimisation strategies
- Good partner management and communication skills, with a track record of driving collaboration across teams
- Strong project management skills, essential for the successful delivery of the role’s deliverables, combined with a customer-obsessed, value-driven approach that consistently prioritises the customer while delivering long-term business impact
Benefits
- Flexible working options
- Generous paid parental leave policy
- Excellent retirement benefits
To apply for this job please visit bpinternational.wd3.myworkdayjobs.com.

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