Role Overview
The Global Business Marketing (GBM) team champions TikTok in the B2B landscape, showing advertisers and sales teams how TikTok’s creative ecosystem drives real business results. We build the stories, education, and go-to-market programs that sellers use to deepen client relationships across markets.
What You Will Do
You will shape how the market understands TikTok as a business platform, and help brands show up authentically on it. The Experiential Marketing Manager owns end-to-end program leadership for TikTok’s most complex global B2B tentpole moments.
Why It Might Be a Fit
This person is the overall program owner, bringing together strategy, creative, events, marketing, sales and other partners to ensure every part of the program works together and delivers against its goals.
Requirements
- Leadership experience in relevant events/program management experience
- Demonstrated ability to manage complex, high-stakes programs end-to-end
- Strong operational and organizational skills
- Strong judgment and composure
- A growing strategic voice with experience or demonstrated potential to help shape upstream program strategy
To apply for this job please visit lifeattiktok.com.

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