Role Overview
The Manager, Channel Marketing will design and implement marketing campaign strategies to promote the sale of company products and services. They will drive engagement with financial professionals through product marketing, brand affinity, and the launch of new products/solutions.
What You Will Do
Responsibilities include partnering with the Marketing Director to create strategic campaign plans, leading staff in the design and implementation of multiple complex and concurrent campaigns, and tracking and evaluating program effectiveness.
Why It Might Be a Fit
The ideal candidate will have a thorough understanding of traditional and digital platforms, experience managing projects and processes, and analytical and decision-making skills to identify and prioritize critical issues.
Requirements
- Bachelor’s degree in marketing, business, communications or equivalent experience
- Eight years of marketing communications, digital marketing, or project management experience
- Three years of marketing experience in financial services or a related industry
- Thorough understanding of traditional and digital platforms
- Experience managing projects/processes
- Technical acumen to design campaigns that optimize the use of marketing platforms
- Analytical and decision-making skills to identify and prioritize critical issues
- Creative thinker
- Excellent communication and relationship building skills
- Organizational skills to manage multiple projects in a fast-paced environment
Benefits
- Competitive Pay
- Bonus for Eligible Employees
- Benefits Package
- Pension Plan
- 401k Match
- Employee Stock Purchase Plan
- Tuition Reimbursement
- Disability Insurance
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Employee Discounts
- Career Training & Development Opportunities
- Health and Work/Life Balance Benefits
- Paid Time Off
- Paid Holidays
- Parental Leave
- Adoption Assistance
- Employee Assistance Program
- Back-Up Care Program
- PTO for Volunteer Hours
- Employee Matching Gifts Program
- Employee Resource Groups
- Inclusion and Diversity Programs
- Employee Recognition Program
- Referral Bonus Programs
To apply for this job please visit transamerica.wd5.myworkdayjobs.com.

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