Performance Marketing Lead

On Site Full TimeSingapore, SingaporeTrustBank

Role Overview

The Performance Marketing Lead will own the strategy, execution, and continuous optimisation of Trust’s paid acquisition engine, making every dollar of paid media work harder while amplifying referral and word-of-mouth growth.

What You Will Do

The role involves owning performance marketing strategy and results, managing a multi-million-dollar annual media budget, and running and scaling the paid media engine.

Why It Might Be a Fit

The ideal candidate will have 10+ years of experience in performance or growth marketing, including experience leading paid acquisition strategy at a consumer app, e-commerce, fintech, or digital-first brand.

Requirements

  • 10+ years of experience in performance or growth marketing
  • Experience leading paid acquisition strategy at a consumer app, e-commerce, fintech, or digital-first brand
  • Deep, hands-on expertise across paid social, paid search and mobile app install campaigns
  • Strong command of mobile measurement partners (AppsFlyer or Adjust), SKAN/ATT, GA4 and attribution methodology in a privacy-constrained environment
  • Comfortable in data SQL and spreadsheet-level analysis
  • Bachelor’s degree in marketing, business, economics, a quantitative field, or equivalent practical experience

Benefits

  • Competitive salary
  • Benefits package
  • Opportunities for growth and development
  • Inclusive and open-minded workplace

To apply for this job please visit job-boards.greenhouse.io.


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