Performance Marketing Lead

As Vizzia’s first Performance Marketing Lead, you’ll build the acquisition engine from scratch, operating it yourself and measuring impact by engaged leads entering the pipeline. You’ll create the mechanics that turn attention into qualified leads, amplify outbound efficiency, manage through data, and lay the foundations for a scalable system. Your mission is to reach a 70/30 outbound–inbound balance that generates a predictable flow of qualified leads.

Requirements

• 4–5+ years of experience in acquisition, growth, or demand generation
• Mandatory B2B experience—you understand long sales cycles, complex deals, and multiple stakeholders
• You’ve already built acquisition systems from scratch, not just optimized existing ones
• Paid Acquisition: you can design, launch, and optimize campaigns on LinkedIn Ads, Google Ads, or others
• Marketing Automation: strong command of HubSpot (or equivalent); you know how to build workflows, scoring, and nurturing
• Copywriting: you know how to write messages that convert—not just messages that sound good
• ABM & Outbound: familiarity with tools like Lemlist, La Growth Machine, Phantombuster, and the ability to orchestrate targeted campaigns
• Analytics: deeply data-driven. You make decisions based on numbers, not intuition

Benefits

• Very competitive compensation
• Hybrid work
• Contrat cadre
• RTT
• A Mac or PC depending on your preferences
• BSPCE
• 60% coverage of meal vouchers worth €9 per worked day
• Sustainable mobility allowance
• Mutuelle (Alan)
• Offices located in central Paris (9th arrondissement)
• Annual offsite with the whole team and plenty of company events