Field Marketing Manager, ASEAN & Greater China

Reporting to the Head of Marketing, ASEAN & Greater China, this position is responsible for developing and executing ASEAN and Greater China’s field marketing strategy – including helping drive category awareness, executive engagement and adoption of Databricks Data Intelligence Platform. This role requires a company and category builder with strong communication and organizational skills to lead and collaborate with internal and external stakeholders. The candidate should thrive in a fast-paced environment understands the dynamics of working with global and Asia stakeholders to create innovative, high-impact, out-of-the-box campaigns.

Outcomes

Orchestrate strategy development, program execution and alignment across global & APJ marketing teams, in-region XDR, as well as country sales leadership with the goal of delivering and exceeding relevant marketing and business metrics assigned. This includes press coverage, customer advocacy, and pipeline generation focused on top 100 accounts, as well as driving new business and focused accounts.

Competencies

• Business degree with 8+ years of relevant experience in field marketing, demand generation, communications, event & campaign management, marketing to decision-makers as well as leveraging partners as an extension of the marketing team.
• Successful and demonstrated track record in marketing high growth, tech start-ups.
• Strong understanding of funnel metrics and levers to move the needle on generating qualified leads, accelerating pipeline velocity and customer adoption.
• Proficiency in marketing automation systems (e.g. Marketo) and ability to navigate Salesforce to pull reports on specific campaigns and leads metric.
• Excellent analytical and quantitative skills to interpret data, generate insights and translate into actionable changes.
• Strong project management and communications skills to effectively manage multiple projects with tight deadlines, perform under pressure, deliver results in a demanding and fast-paced environment that requires fresh thinking and innovation.

About Databricks

Databricks is the Data and AI company. More than 20,000 organizations worldwide — including adidas, AT&T, Bayer, Block, Mastercard, Rivian, Unilever, and 70% of the Fortune 500 — rely on Databricks to build and scale data and AI apps, analytics and agents. Headquartered in San Francisco with 30+ offices around the globe, Databricks offers a unified platform that includes Lakebase, Genie, Agent Bricks, Lakeflow, Lakehouse, and Unity Catalog.

Tagged as: Marketo, Pipeline Management, Project Management, Salesforce