Marketing Manager, Campaigns

On Site Full TimeKentucky, United StatesGo Fractional

Marketing Manager, Campaigns

Reporting: Marketing Director

Work Arrangement: Fully remote; must be able to work 8:30am – 5pm in Central or Eastern time zone, with flexibility to support partner, vendor, and cross-functional meetings across U.S. time zones as needed.

Employment Type: Contract role with an initial 6-month term with the ability to extend based on business need, campaign volume, 2027 planning requirements, and performance.

Role Responsibilities

  • Manage the development, coordination, and launch of patient engagement, quality, partner marketing, and program campaigns.
  • Own campaign project plans, timelines, launch checklists, status tracking, dependencies, and cross-functional coordination.
  • Coordinate campaign requirements across Marketing, Clinical Operations, Growth, Technology, Data, Compliance, vendors, and Market Operations.
  • Support implementation and ongoing execution of patient engagement campaigns, including Evergreen-branded and white-labeled campaign versions where applicable.
  • Support top of funnel and engagement campaigns and other patient-facing communication workflows.
  • Develop, adapt, and maintain campaign assets, patient and provider materials, partner launch materials, email and SMS copy, website content, and related marketing collateral.
  • Customize materials and launch workflows for new patient programs.
  • Coordinate review, approval, compliance, testing, deployment, and launch readiness processes for campaign and program materials.
  • Maintain campaign calendars, asset libraries, project trackers, templates, and repeatable operating processes.
  • Support campaign reporting, performance review, documentation of lessons learned, and identification of optimization opportunities.
  • Manage routine marketing requests related to patient materials, provider materials, website updates, company intranet, and emerging program needs.
  • Other duties consistent with this role, as assigned.

Required Qualifications

  • Bachelor’s degree in marketing, communications, business, healthcare administration, or a related field; equivalent experience may be considered.
  • 4+ years of experience in marketing, campaign management, marketing operations, partner marketing, healthcare marketing, or a related role.
  • Demonstrated experience managing multiple campaigns or cross-functional projects from planning through launch and post-launch support.
  • Strong project management, stakeholder coordination, writing, editing, organization, and attention-to-detail skills.
  • Experience developing or coordinating patient, provider, partner, digital, email, SMS, or multi-channel marketing materials.
  • Comfort operating in a fast-paced, remote, cross-functional environment with evolving priorities and manual or developing campaign infrastructure.
  • Intermediate skills with MS Office Suite of products including Outlook and Teams
  • Able to work effectively in a remote environment:
    • Home internet must support a minimum download speed of 25 Mbps and upload speed of 10 Mbps. Cable, Fiber, or DSL connections hardwired to the internet device are recommended
    • Evergreen will provide remote employees with telephony applications and equipment to meet the business requirements for their role
    • Employees must work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

Preferred Qualifications

  • Healthcare, value-based care, kidney care, patient engagement, regulated-content, or partner-customized marketing experience.
  • Experience with campaign management platforms, CRM tools, marketing automation, SMS/email deployment, project management tools, content management systems, or analytics/reporting tools.
  • Experience creating repeatable templates, launch playbooks, campaign calendars, asset libraries, or marketing operations processes.

Compensation

The base salary pay range for this contract role is $110,000-$120,000 annually, prorated based on the term of employment. Exact pay is determined based on experience, education, and other role-specific factors.

Benefits

Evergreen Nephrology’s total rewards program is designed to support you in and outside of work. You can expect:

  • Paid time off starting at 4 weeks for full-time employees
  • 12 paid holidays per year
  • Medical, dental, vision and life insurance, including an HSA with employer match
  • Reimbursement for continuing medical education for eligible roles
  • A 401(k) program where Evergreen matches up to 4% of contributions after six months of tenure
  • Paid parental leave
  • A robust training and development program that starts with onboarding and continues throughout your career with Evergreen Nephrology

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