Marketing Manager JN -092026-181661

On Site Full TimeNew York, United StatesGoodwin Recruiting

Marketing Manager – New York, NY

Join a fast-growing B2B SaaS and ecommerce technology company as a Marketing Manager, where you will have broad ownership of customer acquisition, engagement, and brand growth. This role is ideal for a marketer who thrives on testing new ideas, analyzing data, and driving growth across multiple marketing channels in a collaborative, entrepreneurial environment.

Marketing Manager Benefits & Compensation

  • Competitive annual base salary of $100,000
  • Medical, dental, and vision coverage
  • Opportunity for accelerated professional growth and increased responsibility
  • Broad exposure to growth marketing, B2B SaaS, and ecommerce
  • Collaborative, high-energy team environment
  • In-office role located in New York City

Marketing Manager Requirements & Qualifications

  • 2–3+ years of marketing experience, preferably within B2B SaaS, ecommerce, technology, or high-growth organizations
  • Hands‑on growth marketing experience with proven success in customer acquisition, engagement, conversion, or retention
  • Strong knowledge of the customer acquisition funnel and conversion optimization
  • Experience creating compelling content for blogs, social media, email, and other channels
  • Hands‑on management of social media strategy, copywriting, publishing, engagement, and reporting
  • Proficiency with lifecycle/email marketing and audience segmentation
  • Analytical mindset capable of tracking KPIs, interpreting performance data, and implementing insights
  • Familiarity with platforms such as HubSpot, Webflow, Canva, Figma, or similar marketing tools
  • Excellent written and verbal communication skills
  • Highly organized with strong project management abilities
  • Self‑starter comfortable taking ownership and experimenting

Marketing Manager Preferred Background & Skills

  • Experience with ecommerce platforms, Shopify, AI, or marketing technologies
  • Knowledge of A/B testing, conversion optimization, and marketing automation
  • Understanding of product‑led or sales‑led growth strategies

Marketing Manager Day‑to‑Day Responsibilities

  • Develop and execute growth marketing initiatives to drive acquisition, conversion, engagement, and retention
  • Identify opportunities within the marketing funnel and test new channels, messaging, and campaigns
  • Track growth metrics and optimize campaigns based on performance
  • Own the company’s social media strategy, content calendar, publishing, and community engagement
  • Create content for blogs, email, social media, sales enablement, and other channels
  • Build and optimize lifecycle marketing campaigns to boost customer engagement and product adoption
  • Support product launches with coordinated messaging and campaign execution
  • Execute integrated campaigns across growth, content, partner, lifecycle, and product marketing
  • Plan and run partner initiatives including webinars and co‑marketing campaigns
  • Collaborate cross‑functionally to maintain brand consistency and support company growth goals

This role offers significant ownership and the chance to directly shape how a dynamic technology company attracts, converts, and engages customers.

Emily Lauro

, $100,000 – $105,000,

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