Automotive Marketing Manager

This is not a remote position

Markquart is in search of a talented individual to join the marketing team as Auto Marketing Manager, overseeing strategy across multiple automotive dealerships.The right individual will have a strong marketing background and a genuine excitement for researching ideas, executing campaigns, and driving results.

OUR IDEAL CANDIDATE IS

An idea generator – Able to think outside the box, effectively communicate ideas, and be receptive to constructive criticism

Organized – Able to juggle multiple accounts, campaigns, and deadlines without letting details fall through the cracks

Resilient – Comfortable pitching ideas and having some rejected without taking it personally;
sees feedback as part of the process, not a setback

A team player – Communication is vital to the success of the Marketing Manager, the broader marketing team, and the dealerships as a whole

Data-driven – Comfortable analyzing campaign performance and making adjustments based on results, not guesswork

RESPONSIBILITIES

This is a great opportunity to own marketing strategy for a multi-location automotive group. The Auto Marketing Manager will be responsible for, including but not limited to:

• Develop marketing strategy for our 3 Automotive dealerships including paid social, email, video, and other campaign channels – in partnership with the Marketing Director and broader marketing team
• OEM co-op advertising compliance and reimbursement (Toyota, Stellantis, GM)
• Paid social ad strategy
• Email marketing campaigns
• Submitting and prioritizing creative requests (design, video, social) through the marketing team’s dispatch queue
• Tracking and reporting on campaign performance
• Maintaining and optimizing existing Google Search and Performance Max (PMAX) campaigns across both the Automotive and RV dealership groups
• And More!

QUALIFICATIONS

• 2+ years of professional marketing experience – Required
• Experience with Meta Ads Manager and paid social advertising – Required
• Experience with Google Analytics/GA4 or similar reporting tools – Required
• Degree in Marketing, Business, or related field – Preferred
• Experience with email marketing platforms – a plus
• Experience managing Google Ads / Performance Max campaigns – a plus
• Automotive industry marketing experience – a plus
• Must possess a valid driver’s license and be able to successfully complete pre-employment background and motor vehicle record (MVR) screenings, consistent with applicable law.

This is a full-time position starting at $65,000 to $70,000/year, depending upon the individual’s experience.

Benefits:

• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Health savings account
• Paid time off

Work Location: In person

Tagged as: Data Analysis, Google Analytics