Product Marketing Director

On Site Full TimeEmeryville, United StatesTanium

The Basics:

As Director of Product Marketing for Tanium’s Autonomous MSP solution, you will own the positioning, messaging, launches, and partner-facing marketing for a growing part of Tanium’s business. MSPs already run on Tanium today, and we are investing to make Tanium the platform managed service providers standardize on. The Autonomous MSP solution gives them a fundamentally different way to operate: with Tanium Atlas, the platform surfaces the most important things that matter across all of an MSP’s customers, cutting through the alert fatigue of traditional tools and letting operators act at scale rather than customer by customer.

You will be the person who translates that value into an offering an MSP can adopt, bundle into a managed service, and sell to its own customers. You will market to two audiences at once: to MSPs, convincing them to adopt and build a practice on Tanium’s platform, and through MSPs, arming their sellers to bring Tanium to end customers. You will set the strategy and the story, and draw on Tanium’s corporate marketing, field marketing, and partner enablement teams to bring it to market at scale.

You will work as part of the Autonomous MSP product team with a direct line into product management and engineering to influence functionality, roadmap priorities, packaging, and pricing. Beyond the team, you will work closely with product marketers in other solution areas, such as Exposure Management and Endpoint Management, as well as partner sales, partner enablement, finance, corporate and field marketing, analyst relations, and Tanium’s MSP partners.

_ This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA. _

What You’ll Do:

  • Own positioning and messaging for the MSP audience, translating the Autonomous MSP value proposition into outcomes MSPs care about: technician productivity, margin, service differentiation, and customer retention
  • Own launches for the Autonomous MSP solution, including announcement narrative, launch content, field and partner readiness, and post-launch iteration based on partner feedback
  • Set the vision for how the Autonomous MSP solution is presented on tanium.com, including the MSP landing experience, partner-facing pages, and the content journey from first visit to partner inquiry, working with web and digital marketing to bring it to life
  • Own partner-facing content and the through-partner marketing motion, working with field marketing and partner enablement to produce co-brandable content, sales playbooks, battle cards, ROI tools, and training for MSP sales, technical, and service-delivery teams
  • Partner with Tanium’s product marketers across solution areas to adapt their positioning and content for MSPs, so the full platform story lands with an MSP audience
  • Turn early design-partner engagements into proof points, reference stories, and speaking opportunities
  • Represent Tanium in the MSP community at industry events, partner engagements, virtual events, and webinars
  • Track the MSP competitive landscape (RMM-native security, MSP-focused security vendors, AI-native MSP tooling, incumbent endpoint platforms) and, with analyst relations and PR, establish Tanium’s differentiation and credibility as a platform for MSPs and MSSPs
  • Share responsibility with partner sales and product management for the MSP GTM plan and the cross-functional cadence that tracks outcomes, gathers partner feedback, and cascades it into product

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