Integrated Marketing Lead

On Site Full TimeBoston, Massachusetts, United StatesWhoop

WHOOP is hiring an Integrated Marketing Lead to protect the integrity of the brand and drive engagement, retention, and long-term growth through integrated campaign work.

Requirements

  • Define and track brand health metrics in partnership with Analytics, and surface insights to inform future strategy
  • Develop insight-driven creative briefs that translate WHOOP’s brand positioning, product priorities, and member insights into clear creative direction
  • Lead the planning and orchestration of integrated brand campaigns, ensuring alignment with business priorities, audience insight, and brand positioning

Benefits

  • Competitive base salary
  • Meaningful equity package
  • Generous benefits
  • Flexible working hours

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