Senior Marketing Manager – Poultry

Role Overview

The Senior Marketing Manager is responsible for developing and implementing marketing campaigns to promote the poultry franchise of Zoetis India. They will lead the development of annual strategic marketing plans, build strategy alongside the Business Unit Director, and create effective cross-functional teams to ensure continuous alignment of marketing programmes to the Business Unit activities and account plans.

What You Will Do

The Senior Marketing Manager will lead marketing campaigns that achieve appropriate impact, product positioning, market growth, and profitability. They will drive collaboration with sales teams to ensure all promotional materials, events, and PR support the marketing priorities and objectives for each product and campaign.

Why It Might Be a Fit

The ideal candidate will have a strong background in marketing, with experience in animal health, veterinary pharmaceuticals, or agriculture-focused organizations. They will have a proven track record of successful product launches and campaign execution in the Indian market and demonstrated experience with digital marketing and omnichannel campaigns.

Requirements

• Bachelor’s degree in marketing, Business Administration, Veterinary, Agriculture, or related field (MBA preferred)
• Minimum 5+ years of marketing experience in animal health, veterinary pharmaceuticals, or agriculture-focused organizations
• Proven experience of marketing in poultry or livestock products to Key customers, consultant veterinarians is preferred
• Track record of successful product launches and campaign execution in the Indian market
• Demonstrated experience with digital marketing and omnichannel campaigns is an added advantage
• Background in B2B marketing and sales-force alignment

Benefits

• Regular travel within India
• Drivers Licence required
• Full time