Mobile Growth Manager – Freemium to Subscription Conversion (Hybrid)

Hybrid Full TimeIrvine, California, United StatesTP-Link Systems Inc.

TP-Link Systems Inc. is seeking a Mobile Growth Manager to scale subscription adoption across TapoCare, KasaCare, and HomeShield services. The role focuses on converting existing mobile app users into paid subscribers through lifecycle marketing, in-app engagement, and data-driven experimentation.

Requirements

  • Bachelor’s degree in Business, Marketing, or a related field
  • 5+ years of experience in growth marketing, lifecycle marketing, or mobile app growth
  • Experience working with freemium or subscription-based products
  • Experience converting existing users into paid subscribers
  • Experience working with mobile apps or digital platforms

Benefits

  • Fully paid medical, dental, and vision insurance
  • Contributions to 401k funds
  • 15 days accrued vacation
  • 11 paid holidays
  • Bi-annual pay review
  • Health and wellness benefits
  • Quarterly team-building events

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