Marketing Manager, Korea

Role Overview

The Marketing Manager will be responsible for brand activations, marketing management, media & digital, and media relations. They will work closely with the Retail Manager, HQ teams, partners, and communities to create experiences that increase client interest, drive store traffic, and support sales.

What You Will Do

The Marketing Manager will be responsible for strategizing brand-related activities, conceptualizing and executing brand activations, collaborating with HQ teams and partners, evaluating post-event performance, and tracking competitors’ campaigns.

Why It Might Be a Fit

The ideal candidate will have a strong command of spoken and written English, experience in brand marketing, retail PR, events/activations, media relations, or marketing operations, and strong interpersonal, communication, and relationship management skills.

Requirements

• Degree holder in Marketing/Business/Communications or related disciplines
• Minimum 10+ years of experience in brand marketing, retail PR, events/activations, media relations, or marketing operations
• Strong command of spoken and written English (and Korean if required)
• Strong experience in offline retail/flagship store PR and event-driven marketing activities
• Hands-on experience with store/retail marketing execution
• Familiarity with influencer/celebrity invitation events and media relations processes
• Strong interpersonal, communication, and relationship management skills
• Ability to work independently and manage priorities in a complex, matrix organization
• Strong attention to detail for translation/proofreading and reporting accuracy
• Experience tracking campaign/event performance and turning results into improvement actions