US Marketing Manager Digital Health Solutions

Role Overview

The U.S. Marketing Manager, Digital Health Solutions serves as the primary product authority and strategic marketing leader for Abbott’s Digital Health Solutions portfolio in the United States. This role is responsible for portfolio strategy, market positioning, value proposition development, competitive differentiation, product messaging, commercial readiness, and sales enablement.

What You Will Do

The individual will define and maintain the overarching Digital Health Solutions vision and strategic narrative, ensuring a consistent and compelling market story across the portfolio while driving customer adoption and business growth.

Why It Might Be a Fit

The role requires a strong strategic thinker with experience in product management, product marketing, healthcare informatics, diagnostics, healthcare software, digital health, or related industries.

Requirements

• Bachelor’s degree in business, Marketing, Healthcare Administration, Life Sciences, Information Technology, Engineering, or related field.
• 5+ years of progressive experience in product management, product marketing, healthcare informatics, diagnostics, healthcare software, digital health, or related industries.
• Demonstrated success developing portfolio strategies, product positioning, value propositions, and commercialization plans.
• Experience partnering with commercial teams to drive adoption and business growth.
• Strong strategic thinking, communication, presentation, and influence management skills.
• Demonstrated ability to lead in a highly matrixed environment and influence without direct authority.
• Ability to translate complex technical capabilities into compelling customer value narratives.
• Willingness to travel as required.

Benefits

• Free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with a high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit – an affordable and convenient path to getting a bachelor’s degree.