Senior Manager, Marketing Analytics – Gastroenterology

Role Overview

The Senior Manager, Gastroenterology Marketing Analytics will deliver analyses, insights, and recommendations that inform brand strategy, customer engagement, launch planning, and commercial execution.

What You Will Do

Analyze physician, account, patient, payer, and competitive data across the Ulcerative Colitis and Crohn’s Disease markets, evaluate national and subnational market performance, and develop actionable recommendations to improve commercial execution and business performance.

Why It Might Be a Fit

The successful candidate must be able to translate complex information into a clear business narrative and communicate effectively with stakeholders at all levels of the organization.

Requirements

• Bachelor’s degree in analytics, statistics, economics, mathematics, computer science, data science, engineering, marketing, business, or a related quantitative discipline.
• Seven or more years of relevant experience in marketing analytics, commercial analytics, sales analytics, advanced analytics, or a closely related field.
• Experience using sales and marketing information to develop business strategies and recommendations.
• Strong analytical reasoning, intellectual curiosity, business acumen, and problem-solving skills.
• Hands-on experience with pharmaceutical data, including patient-level, physician-level, account-level, sales, payer, formulary, specialty pharmacy, and promotional data.
• Experience with third-party pharmaceutical data sources such as IQVIA or Symphony Health data, including APLD, DDD, Xponent, NSP, NPA, or comparable datasets.
• Experience in one or more analytical domains, including patient analytics, segmentation and targeting, promotional optimization, omnichannel analytics, forecasting, launch analytics, digital analytics, market access analytics, or marketing mix measurement.
• Experience developing key performance indicators, measurement plans, dashboards, and return-on-investment assessments.
• Strong communication, presentation, influencing, and analytical storytelling skills.
• Demonstrated ability to lead projects, manage competing priorities, and work effectively in a fast-paced, matrixed organization.
• Experience managing external suppliers, analytics vendors, or consulting partners.

Benefits

• Paid time off (vacation, holidays, sick)
• Medical/dental/vision insurance
• 401(k)
• Long-term incentive programs