Senior Manager, Marketing Analytics – Immunology

Role Overview

The Senior Manager, Marketing Analytics – Immunology will analyze data to drive early uptake, optimize investment, and accelerate growth across two new launches of RINVOQ in Vitiligo and Alopecia Areata. The role will involve developing fact-based promotional investment strategies, managing ongoing performance reporting, and providing analytical inputs into the annual plan, long-range plan, and monthly estimates.

What You Will Do

The Senior Manager will analyze physician, patient, account, and competitive data at national and sub-national levels, drive the launch learning agenda, develop near-term launch KPIs and longer-term ROI measurements, and support brand planning and financial forecasting.

Why It Might Be a Fit

The role requires strong analytical reasoning abilities, intellectual curiosity, strong business acumen, and creativity in problem solving. Experience with current methods Analytics/Machine Learning is a plus.

Requirements

• 7+ years of relevant experience in quantitative analysis of sales and marketing information
• Bachelor’s Degree required, with a concentration in marketing/sales/quantitative analysis preferred
• Advanced degree preferred
• Experience within the Pharma/Biotech industry is a plus
• Strong analytical reasoning abilities, intellectual curiosity, strong business acumen, and creativity in problem solving
• Experience with current methods Analytics/Machine Learning
• Advanced experience with 3rd party pharmaceutical data sources like IQVIA/SHS Sales Data (APLD, DDD, Xponent, NSP, NPA), and Specialty pharmacy data and one or multiple analytic domains (promo optimization, digital, launch support, etc) is a plus
• Deep hands-on expertise in current analytical methods & tools (including machine learning)
• Advanced communication and influencing skills
• Advanced agility, project management and prioritization skills
• Advanced vendor management skills
• Proven ability to collaborate effectively and to influence in a matrixed organization
• High motivation, strong work-ethic and positive attitude while working under tight timelines

Benefits

• Paid time off (vacation, holidays, sick)
• Medical/dental/vision insurance
• 401(k)
• Long-term incentive programs

Tagged as: Data Analysis, Forecasting, Project Management