Role Overview
Lead the growth of a purpose-driven company in digital products and training in mental health and emotional well-being. The role involves leading the marketing strategy and execution of a digital business in full growth phase.
What You Will Do
Lead the execution of campaigns, launches, and marketing actions from start to finish. Design and coordinate the content strategy for social media, transform complex content into attractive pieces, and write scripts for audiovisual content.
Why It Might Be a Fit
We are looking for a person with initiative, judgment, and a growth mindset. Someone who is resolute, creative, and eager to build, able to turn ideas into actions and strategies into results.
Requirements
- Experience in digital marketing within the infoproduct or digital B2C business sector
- Experience managing launches, sales funnels, and acquisition campaigns
- Experience developing content strategies for social media with a focus on organic growth
- Deep knowledge of platforms such as Instagram, TikTok, and Spotify
- Experience writing scripts for VSLs, ads, reels, and high-performance audiovisual content
- Excellent level of copywriting oriented to conversion
- Mastery of digital metrics and continuous optimization
- Management of tools such as ActiveCampaign, Kajabi, WordPress, ClickUp, or similar
To apply for this job please visit linkedin.com.
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