Strategic Marketing Manager – Major Pursuits

Role Overview

This is a high impact role for a strategic marketer with a proven ability to translate insight into compelling positioning that drives pursuit success.

What You Will Do

The role will lead positioning campaigns for our most critical pursuits, working closely with capture, pursuit and marketing and communications communities to win what matters.

Why It Might Be a Fit

The ideal candidate will be a self-starter with experience in both pursuit and marketing environments, able to collaborate with stakeholders and drive pursuit marketing success.

Requirements

• Degree level education in Marketing, Business Studies or a related discipline.
• Accredited at the Chartered Institute of Marketing or equivalent (preferred not essential).
• Proven marketing communications experience, ideally within a large professional services organisation.
• Marketing management experience in a professional services environment.
• Experience managing bids and marketing campaigns, ideally within pursuit or capture environments.
• Proven ability to develop positioning, value propositions and campaigns aligned to win strategies.
• Strong strategic thinker, able to articulate strategy clearly and compellingly.
• Demonstrable experience of working in a complex cross-matrixed organisation.
• Experience in developing and delivering integrated multi-channel tactics including conferences, client events, awards, social media, thought leadership and editorial activities.
• Demonstrated experience optimising marketing investment and evidencing return on investment.
• Confidence working with senior business leaders, with the ability to challenge constructively.
• Excellent stakeholder engagement and influencing skills, bringing teams together around a common goal.
• Collaborative, energetic and client centric, with strong alignment to brand and values.
• Excellent written and verbal communication skills.
• Strong digital capability, including multichannel content delivery and familiarity with AI enabled marketing tools.
• Working knowledge of CRM systems (e.g. Salesforce), digital marketing platforms and analytics.
• Sound understanding of GDPR, pursuit procurement and compliance requirements.
• Proficient in Microsoft PowerPoint, Excel and Word.

Benefits

• Flexibility to work from home or in the office
• Hybrid work options
• Access to industry-leading technology and thinking
• Transformational work with big impact
• Work flexibility
• Compensation, benefits and well-being programs
• Disability Confident Employer
• Equal Opportunity Employer
• Reasonable Accommodations for employees with disabilities

Tagged as: Excel, Salesforce