Senior Marketing Manager

Role Overview

The Sr Manager Marketing is responsible for the development and execution of marketing and promotional plans for shows. This position will execute long-term marketing initiatives and oversee issues and risks that affect the marketing campaign.

What You Will Do

Develop and execute long-term marketing initiatives, generate marketing budget, book and account for advertising and media, and oversee issues and risks affecting the marketing campaign.

Why It Might Be a Fit

The ideal candidate will have experience with media buying, executing digital media plans, and omni-channel digital marketing, as well as strong knowledge of data analysis and budgeting.

Requirements

• BA/BS Degree (4-year) (Advanced Degree Preferred)
• Marketing/Business Communications or a related field
• 6-8 years Of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing
• Experience and knowledge of music industry
• Strong knowledge of data analysis and budgeting
• Strong knowledge of programmatic media and real time bidding
• Strong knowledge of social media and online marketing initiatives and strategies
• Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
• Computer savvy with knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop, WordPress
• Proficiency with Microsoft Office (Outlook, Word, Excel); and ability to learn required business systems
• Strong proficiency in content marketing theory and application
• Must be detail orientated with a high standard for quality and able to multitask and manage multiple campaigns and projects at once
• Executes creativity and documented immersion in Social Media
• Excellent interpersonal, as well as written and verbal communication skills
• Ability to effectively supervise and lead a productive team
• Ability to switch from the creative side of marketing to analytical side, ability to prove ideas are analytically sound

Benefits

• Medical, dental and vision insurance
• Paid holidays
• Vacation and sick time
• Company paid basic life insurance
• Voluntary life insurance
• Parental leave
• 401k Plan (with a current employer match of 3%)
• Flexible spending and health savings account options
• Wellness offerings

Tagged as: Data Analysis, Excel