Digital Marketing Specialist

Role Overview

The Digital Marketing Specialist supports Affinity Gaming’s marketing initiatives across digital channels, property promotions, email, social media, website content, paid media, and guest engagement platforms.

What You Will Do

Executing day-to-day digital campaigns, maintaining brand consistency, supporting promotional calendars, analyzing campaign performance, and helping drive measurable business outcomes.

Why It Might Be a Fit

The ideal candidate is detail-oriented, analytical, creative, and capable of managing multiple campaigns and deadlines while collaborating with internal stakeholders, agencies, vendors, and property teams.

Requirements

• 2–5 years of digital marketing experience
• Experience executing social media, website updates, digital advertising, and campaign reporting
• Familiarity with casino/hospitality promotional marketing preferred
• Strong working knowledge of social media platforms, digital content management, paid media basics, and marketing analytics
• Ability to manage multiple campaigns, deadlines, approvals, and stakeholder requests in a fast-paced environment
• Strong writing, proofreading, organizational, and project management skills
• Comfortable interpreting marketing performance data and translating results into actionable recommendations
• Experience working with creative teams, agencies, vendors, and cross-functional departments
• Proficiency with Microsoft Office; experience with Google Analytics, Meta Business Suite, or similar marketing platforms preferred
• Bachelor’s degree in Marketing, Communications, Business, Hospitality, or a related field preferred