Role Overview
Agiloft is looking for a Demand Generation & Account-Based Marketing Manager to generate qualified pipeline within priority markets, segments, and accounts through integrated demand generation and account-based marketing strategies.
What You Will Do
Translate growth priorities into targeted programs that reach the right buyers, activate priority accounts, and create and accelerate pipeline.
Why It Might Be a Fit
The role will use market intelligence, customer insights, intent signals, performance data, and sales input to determine where and how Agiloft should engage target audiences.
Requirements
- 8+ years of experience in demand generation, growth, performance, digital, field, or related B2B marketing disciplines
- Demonstrated experience generating pipeline through integrated 1:1, 1:few, and 1:many campaigns within B2B technology or similarly complex buying environments
- Proven ability to translate business and market opportunities into audience, campaign, channel, and optimization strategies
- Strong analytical skills with experience using segmentation, targeting, intent, funnel, pipeline, and performance data to make decisions and improve business outcomes
- Experience partnering effectively with Sales and SDR organizations to align priorities and activate coordinated marketing and sales motions
- Hands-on experience with CRM and marketing technology platforms such as Salesforce and HubSpot, Marketo, or similar platforms
- Experience working with ABM, data, personalization, or buyer-intelligence technologies such as 6sense, Demandbase, Clay, ZoomInfo, Clearbit, Folloze, Qualified, or comparable platforms
- Demonstrated proficiency using AI-enabled tools for research, analysis, personalization, content development, and workflow efficiency, with the judgment to validate outputs and apply them appropriately
- Strong critical thinking and decision-making skills, including the ability to interpret incomplete or conflicting signals and determine appropriate action
- Strong project management and prioritization skills with demonstrated ability to manage multiple programs and stakeholders in a high-growth environment
- Excellent written, verbal, and cross-functional communication skills
Benefits
- Dental insurance
- Vision insurance
- Floating holidays
- Quarterly, no-questions-asked wellness day
- Support for Employee Resource Groups (ERGs)
- Healthy work/life balance
To apply for this job please visit jobs.lever.co.
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