Role Overview
Lead the execution of marketing initiatives to drive awareness, adoption, and ongoing usage of Amazon BR payment methods. Work closely with Product Management, UX, Business Development, PR, and Engineering teams to deliver experiences that resonate with customers and meet their payment needs.
What You Will Do
Own a specific workstream within the broader payment marketing strategy, identify opportunities, propose and execute marketing plans across multiple levers, and deliver results with speed and precision.
Why It Might Be a Fit
A strong individual contributor with a bias for action, a proven record of making data-driven decisions, and the ability to independently investigate and resolve issues.
Requirements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience using data and metrics to measure impact and determine improvements
- Experience with onsite marketing, lifecycle marketing and digital advertising
- Experience with A/B or multivariate testing
- Speak, write, and read fluently in English
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience in professional non-internship marketing
Benefits
- Experience working with financial services partners
- Experience with customer segmentation, profiling, and targeting
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience managing external partners to develop marketing programs
To apply for this job please visit www.amazon.jobs.
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