Books Social Media and Digital Marketing Manager

Role Overview

The Books Social Media and Digital Marketing Manager develops and executes social media and digital marketing tactics to expand the profiles of APA Style, APA Books, and Magination Press Children’s Books, with the goal of increasing revenue and reach through strategic engagement.

What You Will Do

Support day-to-day activities necessary for the successful operation of social media and digital marketing, produce engaging content, plan and implement social campaigns, collaborate with authors, and analyze social media metrics.

Why It Might Be a Fit

The successful candidate will be detail-oriented, understand how to leverage content to build sales, and have enthusiasm for books, publishing, and sales and marketing.

Requirements

• Bachelor’s degree
• Five years + experience in social media marketing/branding or digital marketing
• Relevant digital book marketing experience
• MS Office Suite
• Hootsuite or equivalent social media aggregator
• YouTube platform
• LinkedIn platform
• Writing and editing proficiency
• Familiarity with Canva is helpful
• Ability to work in a highly collaborative workplace
• Enthusiasm for books, publishing, and sales and marketing
• Understanding of APA’s mission and how it relates to the publishing program

Benefits

• Remote Work/Flexible Scheduling
• 401(k) option with employer match of up to 4%
• Medical, dental, and vision insurance options
• Outpatient mental health benefit
• Paid personal/vacation time
• 12 paid holidays
• Family/Medical Leave
• Tuition assistance
• Employee Assistance Program (EAP)
• Short- and long-term disability insurance