Role Overview
The Marketing Manager will lead the marketing strategy for Sportscraft, an iconic Australian fashion brand, driving brand growth, creative campaigns, and customer engagement.
What You Will Do
Execute the annual and seasonal marketing strategy, set integrated campaign strategy and planning, and own the go-to-market strategy and calendar across ecommerce, EDM, social, paid media, PR, retail, and marketplaces.
Why It Might Be a Fit
The ideal candidate will have extensive integrated brand marketing experience, strong commercial acumen, and proven people leadership and ability to influence senior stakeholders.
Requirements
- Extensive integrated brand marketing experience, ideally within fashion, retail, or a premium consumer brand.
- Proven experience developing marketing strategy and translating commercial priorities into integrated go-to-market plans.
- Strong commercial acumen, with experience using customer and performance insights to guide priorities and investment.
- Proven people leadership and ability to influence senior stakeholders and lead cross-functional priorities.
- Strong brand and creative judgement across content, campaigns, and creative production.
Benefits
- 50% off all our brands
- Flexible working options – hybrid WFH and beautiful studio/office space
- 4pm Friday finishes and true work/life balance
- Birthday leave + monthly social events, morning teas & more
- Employee Assistance Program for you and your family
- Paid Parental Leave
To apply for this job please visit jobs.dayforcehcm.com.
Follow us on social media