Senior Manager, Product Marketing

Role Overview

Develop and execute business and product marketing strategies to drive market penetration, strengthen product positioning, and create sustainable competitive advantages, revenue growth, and market share expansion.

What You Will Do

Evaluate and recommend investment opportunities, lead competitive intelligence and market analysis activities, support pricing strategy development, and partner with Engineering, Manufacturing, and Sales teams to define, develop, and launch new products.

Why It Might Be a Fit

Maintain a strong understanding of technical and business environments to help develop and execute strategies that achieve organizational objectives, and collaborate with field teams and key stakeholders to maximize customer engagement and identify opportunities for business growth and market penetration.

Requirements

• Regarded as the technical expert in their particular field
• Demonstrates in-depth and/or breadth of expertise in own discipline and broad knowledge of other disciplines within the function
• Anticipates business and regulatory issues; recommends product, process or service improvements
• Leads projects with notable risk and complexity; develops the strategy for project execution
• Solves unique and complex problems with broad impact on the business; requires conceptual and innovative thinking to develop solutions
• Impacts the direction and resource allocation for program, project or services; works within general functional policies and industry guidelines
• Communicates complex ideas, anticipates potential objections and persuades others, often at senior levels, to adopt a different point of view

Benefits

• Comprehensive benefits package
• Bonus and stock award program