Product Marketing Specialist

Hybrid Full TimeMadison, Wisconsin, United StatesAscendium Education Group

Role Overview

The Product Marketing Specialist will help market Attigo, a product that supports academic achievement, financial wellness, and student loan repayment success. They will collaborate with teams to put marketing plans into action, create customer-facing content, and support product launches and enhancements.

What You Will Do

On a day-to-day basis, the Product Marketing Specialist may collaborate with stakeholders to plan and execute marketing campaigns, support product launches, contribute to marketing plans, write and edit content, and gather customer insights.

Why It Might Be a Fit

The role offers opportunities to contribute ideas and help put them into practice, and requires excellent communication, analytical, and problem-solving skills.

Requirements

  • Excellent written, verbal, and interpersonal communication skills
  • Strong writing, editing, and proofreading skills
  • Ability to translate complex products into audience-focused communications
  • Excellent analytical, critical thinking, and problem-solving skills
  • Knowledge of marketing principles, campaign planning, and customer engagement strategies
  • Strong project management, organization, and prioritization skills
  • Ability to build and maintain effective working relationships
  • Demonstrated initiative, curiosity, and creativity
  • Ability to think strategically while executing tactically
  • Strong attention to detail and commitment to producing high-quality work
  • Proficiency with Microsoft Office applications and familiarity with marketing technology platforms
  • Knowledge equivalent to a bachelor’s degree in marketing, communications, business, or a related field

Benefits

  • Ongoing training and professional development opportunities
  • Flexible, hybrid schedule
  • Student loan repayment assistance and tuition reimbursement
  • Comprehensive medical, dental, and vision insurance

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To apply for this job please visit recruiting2.ultipro.com.

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