Manager – GTM Applications

Role Overview

The Manager GTM Applications will be responsible for managing and enhancing business-critical Go-To-Market (GTM) applications, including CRM, Loyalty Management Platform, and Distributor Management System (DMS). The role will partner with Sales, Marketing, Channel, and Customer Experience teams to drive application strategy, digital transformation, business process optimization, vendor management, and operational excellence.

What You Will Do

Manage and enhance business-critical GTM applications, define and execute application roadmaps, ensure application availability, performance, security, and scalability, drive continuous improvement and adoption of digital solutions, and lead requirement gathering workshops and solution discussions with stakeholders.

Why It Might Be a Fit

The ideal candidate will have 10-12 years of experience in GTM applications, strong understanding of distributor-led business models and GTM processes, and a proven track record of delivering enterprise application projects and managing vendors.

Requirements

• 10-12 years of experience in GTM Applications (CRM, Loyalty & DMS)
• B.E./B.Tech, MCA, MBA or equivalent as educational qualification
• Experience managing Sales, Marketing, Channel, or Customer Engagement applications
• Strong understanding of distributor-led business models and GTM processes
• Proven track record of delivering enterprise application projects and managing vendors
• Experience in Manufacturing, Building Materials, Consumer Goods, or Distribution-driven industries