Role Overview
The Senior Director, Brand Marketing will lead the development and execution of integrated brand marketing campaigns to strengthen market positioning and ensure consistent brand messaging across all channels.
What You Will Do
Develop and lead the overall brand strategy, oversee multi-channel marketing campaigns, define brand voice and tone, collaborate with internal teams, and manage the brand marketing budget.
Why It Might Be a Fit
The ideal candidate will have a strong background in campaign development, creative strategy, and data-driven decision-making to elevate brand awareness, drive customer engagement, and increase market share.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 10+ years of experience in brand marketing
- Strong understanding of consumer behavior, market segmentation, and competitive positioning
- Expertise in managing multi-channel campaigns
- Excellent leadership and team management skills
- Strong analytical skills
- Experience working with creative teams
- Preferred skills: experience in healthcare, dental, or medical devices, background in rapid asset development, strong storytelling and creative strategy skills
Benefits
- Paid time off
- Health insurance
- Dental insurance
- Vision insurance
- 401(k) savings plan with match
To apply for this job please visit aspendental.wd1.myworkdayjobs.com.

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