Partner Marketing Manager

Role Overview

Aspire is hiring a Partner Marketing Manager in Shenzhen, China. The role involves owning budget allocation, co-marketing campaigns, and Aspire’s presence on Chinese social platforms. The successful candidate will be based in Shenzhen and report into Aspire’s Partnerships team.

What You Will Do

The Partner Marketing Manager will navigate Aspire’s cross-border partner ecosystem in China, identify new partner marketing opportunities, and drive co-marketing initiatives. They will also plan and execute co-marketing campaigns with key partners, track partner marketing analytics, and provide on-the-ground field marketing support across the Shenzhen ecosystem.

Why It Might Be a Fit

To be successful in this role, the candidate should have at least 5 years of experience in partner marketing, channel marketing, or field marketing, ideally in fintech, SaaS, or financial services. They should also be able to write and publish copy independently, without relying on an external agency.

Requirements

• At least 5 years of experience in partner marketing, channel marketing, or field marketing, ideally in fintech, SaaS, or financial services
• Hands-on experience running campaigns on WeChat and Xiaohongshu (RED)
• Native or fluent Mandarin, with professional working proficiency in English to collaborate with Aspire’s global teams
• Based in or willing to relocate to Shenzhen, with flexibility to travel for events across mainland China
• Existing relationships or experience working with partners in the fintech, banking, or B2B ecosystem in China
• Experience planning and executing on-the-ground events, from small partner activations to larger industry conferences
• Familiarity with the cross-border needs of Chinese founders and companies expanding internationally
• Has a strong grasp of artificial intelligence concepts and the ability to apply AI tools (e.g. Claude, n8n, etc.) and frameworks to solve real-world problems at Aspire.