Regional Product Marketing Manager

Role Overview

The Regional Product Marketing Manager owns product marketing delivery and leads cross-functional workstreams for the agreed portfolio, markets, and programmes within Europe. The role translates customer, channel, and market insight into actionable product requirements, differentiated positioning, effective go-to-market plans, and successful product adoption.

What You Will Do

The Manager develops evidence-based portfolio and market recommendations, owns agreed product marketing plans, and drives delivery through the relevant functions. They lead product marketing delivery for assigned product introductions from market validation and launch planning through enablement, market introduction, and post-launch adoption.

Why It Might Be a Fit

The Manager is accountable for the agreed product marketing outcomes and determines how to organize and deliver the work within that framework. They must have experience working directly with product development, sales, and marketing teams in an international matrix organization and leading cross-functional workstreams through expertise and influence.

Requirements

• Bachelor’s degree in Engineering, Computer Science, Business, Marketing, or a related discipline
• Substantial experience in product marketing, product management, or a closely related commercial role within physical access control, identity, security, or a comparable technology business
• Demonstrated ability to translate customer and market needs into product requirements, differentiated positioning, go-to-market plans, and successful product adoption
• Strong technical and commercial understanding, with the ability to interpret specifications, evaluate competitive offerings, and develop credible business cases
• Experience working independently, prioritizing effectively, and establishing credibility with senior stakeholders, customers, and partners
• Ability to work in a flexible work environment, learning and enhancing expertise

Benefits

• Competitive salary and rewards package
• Competitive benefits and annual leave offering, allowing for work-life balance
• A vibrant, welcoming, and inclusive culture
• Extensive career development opportunities and resources to maximize potential