Role Overview
Join a high-impact Digital Marketing team as a Performance Marketing & ABM Manager, leading the strategy, execution, and optimization of enterprise demand generation initiatives that directly influence revenue growth.
What You Will Do
Develop and execute digital acquisition and demand generation strategies, plan and launch paid media campaigns, monitor campaign performance, and lead account-based marketing initiatives.
Why It Might Be a Fit
The ideal candidate is a results-driven digital marketer with deep expertise in performance marketing, demand generation, audience targeting, and account-based marketing.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field
- A minimum of 7 years of experience in B2B marketing, performance marketing, ABM, demand generation, or related disciplines
- Experience leading complex digital campaigns from strategy through optimization
- Strong expertise in paid search, paid social, and display advertising
- Experience with Demandbase, 6sense, or similar ABM platforms
- Experience with Salesforce Sales Cloud; HubSpot or similar CRM platforms considered
- Proven project management, stakeholder management, communication, and presentation skills
- Ability to manage multiple priorities within a matrixed enterprise environment
To apply for this job please visit assurant.wd1.myworkdayjobs.com.
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