Analyst – Campaign Operations Analyst, Salesforce MCA and Adobe Campaign

Role Overview

The role of Campaign Operations Analyst is responsible for managing multi-channel campaigns using the Salesforce Marketing Cloud platform and Adobe Campaign. The campaigns help our medicines and programs reach the people who need them most.

What You Will Do

You will configure, build, test, and deliver emails, journeys, Cloud Pages, SMS, push notifications, and workflows across Adobe Campaign and the marketing cloud environment provided by Salesforce to meet defined business goals.

Why It Might Be a Fit

You will join a collaborative, fast-moving team that brings marketers, data specialists, and technologists together to deliver at scale. Your expertise in building, testing, and optimizing campaigns will drive outcomes that matter—speed to market, engagement quality, and operational excellence.

Requirements

• 4-6 years of overall experience in marketing automation with SFMC, covering modules such as Email Studio and Journey Builder, Interaction Studio, Einstein, Automation Studio, and Adobe Campaign.
• Hands-on experience with Adobe Campaign and/or the Salesforce digital marketing platform in a campaign operations or marketing automation environment.
• Practical knowledge of Adobe Campaign workflows, deliveries, targeting, segmentation, personalization, typologies, and schemas.
• Knowledge of SFMC capabilities including Email Studio, Journey Builder, Automation Studio, CloudPages, Data Extensions, and audience segmentation.
• Solid understanding of SQL; exposure to AMPscript, JavaScript, HTML/CSS, JSON, SOQL, APIs, and platform integrations is advantageous.
• Good understanding of campaign lifecycle management, data quality, audience segmentation, personalization, QA, and deployment processes.
• Understanding of data security, permission, blocking procedures, preference management, and access-control principles within marketing platforms.
• Strong analytical, solve, communication, and collaborator collaboration skills.
• Ability to work within established SOPs, SLAs, QA, change-management, and production deployment processes.
• Experience managing multiple campaign work in a fast-paced campaign operations environment while maintaining quality and timelines.

Benefits

• Collaborative and fast-moving team environment

Tagged as: Salesforce