Marketing Manager, Non Trades

Role Overview

The Marketing Manager develops and executes marketing plans for Mosquito Squad and Lawnsquad, translating each brand’s positioning and growth priorities into coordinated campaigns for corporate owned locations.

What You Will Do

Develop local marketing strategies, design and execute tailored campaigns, manage local advertising budgets, and monitor performance metrics.

Why It Might Be a Fit

7 years of marketing experience, including responsibility for planning and executing campaigns across multiple channels, is required. Experience in franchising, home services, or another multi-location service business is preferred.

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience
• 7 years of marketing experience, including responsibility for planning and executing campaigns across multiple channels
• Experience supporting multiple brands preferred
• Experience developing brand messaging and creative guidelines
• Experience building campaigns that support new customer acquisition, cross-selling, retention, and effective use of advertising spend
• Strong understanding of campaign performance measures
• Ability to identify relevant changes in creative formats, media, and customer behavior

Benefits

• Competitive salary
• Full benefits package
• PTO
• Paid holidays
• 401(k)