Product Marketing Manager

Role Overview

The Product Marketing Manager will work with the team to execute the go-to-market marketing strategies to build demand for the Open edX platform. This includes building awareness and driving adoption in target market segments and against specific market opportunities.

What You Will Do

The Product Marketing Manager will be responsible for product marketing support for the Open edX Project, including content marketing, demand generation, and events management. You will also work closely with the marketing leads of Open edX’s partner ecosystem, business development and product teams to identify market opportunities and drive marketing execution.

Why It Might Be a Fit

We are looking for a hands-on, execution-driven marketer who thrives in a builder role. The ideal candidate brings experience marketing technical products, LMS/SMS platforms, or publishing solutions, with a strong focus on driving product adoption and collaborating effectively across partner ecosystems.

Requirements

• Passion for education access and equity, and alignment with Axim’s mission.
• Bachelor’s degree or equivalent experience.
• Excellent communication skills, written, verbal, and public speaking, with the ability to represent an organization credibly to senior external audiences.
• 4+ years in product marketing, with experience marketing a platform or technical product (edtech, SaaS, or open-source a plus).
• Comfort translating technical/platform capability into buyer-facing messaging for multiple segments.
• Hands-on content creation and content-calendar management experience.
• SEO literacy and familiarity with AI-referrer/LLM-discoverability required.
• Experience supporting conference/event marketing, from planning through follow-up.
• Strong cross-functional collaboration skills.
• Familiarity with the Open edX ecosystem, higher ed, or workforce development strongly preferred.

Benefits

• Comprehensive medical and dental insurance
• Generous paid time off
• Paid parental leave
• Life and disability insurance
• Competitive 401(k) plan
• Generous employer match