Role Overview
The role is pivotal in driving the firm’s growth by aligning business development strategies with marketing communications. The candidate will lead initiatives that support demand generation, produce marketing-qualified leads (MQLs), and implement account-based marketing (ABM) strategies in close collaboration with our various business units.
What You Will Do
Develop and execute integrated marketing campaigns focused on lead generation, MQL conversion, and pipeline acceleration. Implement account-based marketing (ABM) strategies targeting key clients and sectors. Manage digital and social media content to support thought leadership and brand visibility.
Why It Might Be a Fit
The role offers the opportunity to work directly with the Leadership team to shape and execute go-to-market strategies that support revenue growth and client acquisition. The ideal candidate will have a strong business development mindset and a can-do attitude.
Requirements
- Degree in Marketing, Business, Management, or related field
- Minimum 5 years of relevant experience in business development or B2B marketing, preferably in professional services industry
- Proven track record in demand generation, lead generation, marketing campaign execution
- Exceptional communication and stakeholder management skills
- Ability to multitask and work independently in a dynamic & fast-paced environment
- Proficiency in MS Office, Adobe Creative Suite, CRM platforms
- Experience in sales enablement is a strong advantage
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