Role Overview
An established commercial lighting company seeks a forward-thinking Marketing Manager who understands the future of B2B marketing is driven by technology, intelligent customer targeting, strong digital visibility, and measurable sales performance.
What You Will Do
Develop and execute a measurable marketing roadmap connecting digital initiatives, customer engagement, lead generation, and sales growth.
Why It Might Be a Fit
You’ll thrive here if you are already using AI to reimagine workflows, understand how SEO and ecommerce influence purchasing decisions, and know how to convert marketing investments into qualified leads, sales opportunities, and revenue.
Requirements
- 6+ years of progressive B2B marketing experience with ownership of digital initiatives
- Strong knowledge of distribution-based sales models, channel marketing, and direct customer acquisition
- Proven success developing digital strategies that produce measurable business results
- Advanced understanding of SEO, ecommerce, digital analytics, lead generation, and conversion optimization
- Practical experience incorporating AI and automation into business or marketing processes
- Experience with CRM platforms, marketing automation, and performance reporting
- Strong cross-functional project management and direct customer engagement capabilities
- Experience in commercial lighting, electrical products, manufacturing, building materials, or other technical B2B distribution industries is strongly preferred
To apply for this job please visit ats.rippling.com.
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