Senior Product Marketing Manager, Monetization

Role Overview

We’re looking for a Senior Product Marketing Manager, Monetization to lead product positioning, messaging, and go-to-market strategy for Bask Health’s monetization-related products and commercial offerings.

What You Will Do

You’ll develop positioning and messaging for SaaS pricing and packaging, create clear value propositions for different product offerings and customer segments, and translate commercial product functionality into understandable customer benefits.

Why It Might Be a Fit

We’re looking for someone who combines strategic product marketing experience with strong commercial judgment, analytical thinking, and the ability to turn complex pricing and packaging concepts into clear customer communications.

Requirements

• 5+ years of professional product marketing experience, preferably within B2B SaaS, subscription software, or technology companies.
• Demonstrated experience developing product positioning and messaging.
• Experience supporting SaaS pricing, packaging, or monetization initiatives.
• Proven ability to lead go-to-market strategies and product launches.
• Strong understanding of SaaS business models and subscription-based products.
• Familiarity with pricing and packaging concepts.
• Ability to communicate complex commercial offerings clearly.
• Experience developing differentiated product value propositions.
• Strong understanding of customer acquisition and expansion journeys.
• Experience conducting customer, market, and competitive research.
• Ability to analyze customer feedback and purchasing motivations.
• Experience creating sales enablement and commercial product materials.
• Strong written communication and storytelling skills.
• Experience collaborating with product managers and technical stakeholders.
• Ability to work effectively with revenue operations and finance teams.
• Experience partnering with sales and customer success teams.
• Strong analytical and strategic thinking skills.
• Familiarity with product marketing performance metrics.
• Ability to interpret conversion, adoption, and expansion trends.
• Experience managing multiple cross-functional initiatives.
• Excellent presentation and stakeholder communication abilities.
• Strong organizational and project management skills.
• Ability to work independently and take ownership of deliverables.
• Strong attention to detail when communicating pricing and commercial terms.
• Comfortable working in a product-focused, rapidly evolving software environment.

Tagged as: Project Management