Role Overview
The Marketing Manager II will lead a team in developing and implementing annual marketing plans, supervising the performance of the team, and achieving strategic objectives. The role involves close collaboration with brand, dealer, and retail clients, as well as senior management.
What You Will Do
The key responsibilities include leading the negotiation and closing of co-branding agreements, managing incentives and financing bonuses, controlling and consolidating the global marketing budget, and optimizing expenditure and budget. Additionally, the role involves continuously evaluating operations to propose and implement improvements through AI and automation tools.
Why It Might Be a Fit
The ideal candidate will have experience in account management, leadership, and strategy, with a strong understanding of governance, benchmarking, and market vision. The role requires excellent communication and negotiation skills, as well as the ability to work in multidisciplinary teams.
Requirements
- Account Management
- Leadership
- Strategy
- Governance
- Benchmarking
- Market Vision
- Omnichannel Marketing
- CRM
- Digital Media
- Point of Sale
- Co-branding
- KPIs
- Incentives
- Financing Bonuses
- Budget Management
- Expenditure Optimization
- AI
- Automation
To apply for this job please visit bbva.wd3.myworkdayjobs.com.

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